Delivering impeccable customer experience and securing customer loyalty has never been so crucial for business leaders. Choosing the right tech to support your customer journey can be challenging. With so many different tech solutions to consider, from dedicated line connectivity to AI chatbots, marketing automation or an all-encompassing CMS platform, investing in new tech tools can be daunting.
Our helpful resource hub includes terminology guides and definition posts to give you a more comprehensive overview of the keywords and phrases you need to know if you’re reviewing your technology needs.
Good customer service should be the foundation of every business. Happy customers tend to become returning customers, and returning customers mean more sales. However, for some businesses, managing customer satisfaction … Read more “Net Promoter Score”
Remember that old saying “the customer is always right”? It’s the key to any successful business, making sure you exceed customer expectations. After all, unhappy customers can have a detrimental … Read more “Service Recovery”
It’s incumbent upon businesses to treat the issues and complaints raised by customers with the utmost seriousness and respect. This is crucial to fostering long-term customer loyalty, which is something … Read more “Customer Effort Score”
Engaging with your customers is one of the most crucial factors when it comes to business success. How your customer service team and support team perform is essential in maintaining … Read more “Customer Rapport”
Today, enterprises are dealing with a rapidly changing world. There is a lot of uncertainty. Organisations need to find technology solutions to keep up with the trends, but also to … Read more “Real-Time Analytics”
Marketing cloud is a term used by a number of vendors to refer to a suite of cloud-based marketing tools. Examples of marketing cloud suites include Salesforce Marketing Cloud (SFMC), … Read more “Marketing Cloud”
In today’s ultra-competitive business world, consumers are more powerful than ever. Anyone who’s had a bad experience can do a great deal of damage by way of retaliation. All it … Read more “Customer Engagement Strategy”
Emails are a key part of any workweek, with the average office worker receiving 121 emails per day. However, many of us still don’t know how to communicate appropriately via … Read more “Email Etiquette”
All companies need to stay connected. Now that most are using an omnichannel sales approach and connecting with customers via social media, chatbots, and live messaging apps, it’s important to … Read more “Service Cloud”